Which plan is generally long-term and outlines broad goals for the organization?

The strategic plan is typically characterized by its long-term perspective and focus on broad organizational goals. It serves as a roadmap that outlines the vision, mission, and objectives of the organization over a significant period, often spanning several years. This type of plan is essential for guiding decision-making and resource allocation to achieve these overarching goals.

A strategic plan takes into consideration not only the internal capabilities of the organization but also external factors such as market trends, competition, and community needs. It is fundamentally different from other types of plans that are shorter in duration or more focused on specific operations or projects.

Operational plans, on the other hand, are typically short-term and detail specific activities and processes necessary to achieve components of the broader strategic goals. Annual plans specify objectives for a single fiscal year, while master plans generally address comprehensive development strategies, often including physical infrastructure but are still focused on specific projects rather than broad strategic direction.

This distinction highlights why the strategic plan is deemed the most suitable answer, as it encapsulates the long-term vision that guides the entire organization.